Phoenix, Arizona | The Valley of the Sun | NBA All-Star Game Week | 2027
Sports Tech House: Phoenix
The innovation house around NBA All-Star Game week.
From downtown Phoenix to the Valley, Sports Tech House: Phoenix brings together founders, investors, brands, athletes, media, startups, and sports business leaders for a curated pop-up experience focused on the future of sports, live experiences, fan engagement, media, investment, and sports technology.
Created by the team behind Chicago Sports Tech Week and The Tunnel Walk.
Sports Meets What's Next.
Where Sports Business Meets What's Next
NBA All-Star week brings the sports world to Phoenix. Sports Tech House creates the private room where the business, technology, investment, media, and brand conversations happen.
This is not a traditional conference. It is not a trade show. It is a curated pop-up house built for real conversations, real demos, real connections, and real opportunities.
One city. One major sports moment. One room for the people building the future.
What Is Sports Tech House: Phoenix
A Pop-Up Innovation House Built Around a Major Sports Moment
Sports Tech House: Phoenix is a one-day pop-up event designed for the people building, funding, buying, and shaping the future of sports.
Startups, growth-stage companies, investors, brands, agencies, college sports leaders, athletes, media, and operators — together in a high-energy setting built around NBA All-Star week.
Startup Demos
Emerging companies showcasing products across sports tech, fan engagement, NIL, media, athlete performance, data, AI, and live experiences.
Speaker Sessions
Short, tactical conversations with founders, investors, brand leaders, operators, athletes, and sports executives.
Sponsor Activations
Premium opportunities for brands to own the room, host conversations, connect with decision-makers, and support the future of sports.
Investor + Buyer Access
Curated networking designed to connect founders with investors, brands, teams, agencies, and decision-makers.
Content Studio
Interviews, founder spotlights, sponsor conversations, event recaps, and short-form content from the people building what's next.
VIP Reception
A premium networking moment for sponsors, speakers, startups, investors, and invited guests.
Why Phoenix / Why NBA All-Star
Why Phoenix. Why Now.
In 2027, the NBA All-Star Game comes to Phoenix and puts the Valley at the center of the sports world. That moment creates an opportunity to bring together the people and companies shaping the next era of the industry.
Phoenix is one of the fastest-growing sports markets in the country — home to the Suns, Mercury, and a booming tech and startup scene. From downtown's arena district to the desert energy defining its next chapter, Phoenix knows how to turn big moments into real momentum.
Sports Tech House: Phoenix complements the energy of the week with a private, sponsor-friendly environment focused on innovation, business, investment, technology, entertainment, and culture.
Sports Business
NIL
Fan Engagement
Media
Sports Technology
Investment
Brand Partnerships
Live Experiences
The games bring the spotlight. Sports Tech House brings the builders.
Who Should Attend
Built for the Sports Innovation Ecosystem
If you are building, backing, buying, sponsoring, covering, or shaping the future of sports, Sports Tech House: Phoenix is where you need to be.
Sample Programming
Inside the House
Sports Tech House is designed to move fast. Short conversations. Sharp insights. Real demos. Intentional networking.
Opening Conversation
The Future of Sports Business
Where sports, investment, media, sponsorship, and technology are heading.
Founder Demo Block
Selected startups showcase products in fan engagement, NIL, media, AI, performance, data, and live experience.
NIL + Athlete Brand Panel
How athletes are building businesses, media platforms, partnerships, and long-term value.
Investor Conversation
What investors are looking for in sports, sports tech, media, and athlete-led businesses.
Brand + Buyer Hour
Focused networking for startups to connect with brands, agencies, sponsors, teams, and decision-makers.
Content Studio
On-site interviews with founders, sponsors, speakers, investors, and operators.
VIP Reception
A closing networking experience for sponsors, speakers, startups, investors, and invited guests.
Topic Areas
Topics We'll Cover
Sponsorship
Own the Room Around One of the Biggest Moments in Sports Business
Sports Tech House: Phoenix gives sponsors a premium way to activate around NBA All-Star week without getting lost in the noise.
Connect directly with founders, investors, athletes, brands, media, and decision-makers shaping the future of sports and sports technology.
Top Tier
Presenting Partner
Top-level partner visibility across the full Sports Tech House: Phoenix experience.
- Naming alignment
- Premium logo placement
- Speaking opportunity
- VIP access
- Sponsor lounge presence
- Content studio interview
- Social and email inclusion
- Curated introductions
- Recap content
Founding Partner
High-visibility package for brands that want to help launch Sports Tech House: Phoenix.
- Logo on website and event materials
- Hosted session or conversation
- VIP passes
- Sponsor signage
- Content integration
- Curated networking access
Content Studio Partner
Own the storytelling hub for the event.
- Branding on content studio
- Sponsor interview
- Inclusion in recap content
- Logo on video/photo assets
- Access to founder and speaker interviews
Startup Showcase Partner
Support the companies building the future of sports.
- Branding on startup demo area
- Opportunity to introduce demo block
- Access to founders and startups
- Logo visibility
- VIP passes
VIP Reception Partner
Own the closing networking moment.
- Reception naming rights
- Branded bar or lounge area
- Welcome remarks
- VIP access
- Sponsor signage
- Social inclusion
Custom sponsorship packages are available for brands, agencies, technology companies, financial institutions, healthcare brands, media companies, and consumer brands.
Startup Showcase
Showcase Your Company
A premium environment to demo products, meet buyers, connect with investors, and tell your story during one of the biggest weeks in sports.
Startup Showcase
For early-stage founders and emerging companies.
- Demo table or showcase presence
- Website listing
- Access to programming
- Networking with sponsors, investors, and decision-makers
- Opportunity to be selected for demo stage
Premium
Featured Demo Company
For companies seeking premium visibility.
- Featured placement
- Demo stage opportunity
- Content studio interview
- VIP reception access
- Sponsor and buyer networking
Categories
Speakers
Speak at Sports Tech House: Phoenix
We are looking for sharp, tactical voices across sports, sports technology, NIL, media, investing, brand partnerships, athlete entrepreneurship, and college athletics.
Get Involved
Pick Your Way In
Provenance
Created by Chicago Sports Tech
Sports Tech House is created by the team behind Chicago Sports Tech Week and The Tunnel Walk.
Chicago Sports Tech Week brings together founders, investors, teams, brands, athletes, and operators across the sports business and technology ecosystem. The Tunnel Walk brings the culture side of sports to life through fashion, storytelling, athletes, and brand experiences.
Sports Tech House turns that energy into a pop-up innovation platform built around major sports moments.
Built to Travel
Built Around Major Sports Moments
Sports Tech House is designed as a pop-up innovation platform that can travel wherever the sports world gathers.
Phoenix · NBA All-Star · 2027
Be in the House.
Join the founders, investors, brands, athletes, startups, speakers, and sports leaders shaping what's next in sports and sports technology.